HOLON, part of the BENTELER Group, is expanding its management team. Martin Lischka will take charge of customer-oriented global sales operations across Europe, the USA, and the Gulf States, focusing on brand development and customer engagement. Jonas Seyfferth will lead HOLON’s strategic direction. These appointments strengthen the company in key areas essential for its international market launch and continued growth.
The move follows the acquisition of ioki – the leading European provider of software-based mobility – by the BENTELER Group and underscores the expansion of the business model. As a provider of autonomous shuttles and mobility solutions, HOLON is part of a partner-based 360° full-service approach implemented together with ioki and Benteler Mobility, which manages the operation and service of autonomous fleets, including facilitating financing solutions.
“Autonomous mobility will not enter the market through technology alone,” explains Dr. Sven Herzig, CSO at HOLON. “Consistent customer focus and the ability to implement an integrated mobility solution in a scalable way, together with our partners, are crucial. This is exactly the experience and expertise that Martin Lischka and Jonas Seyfferth bring.”
Martin Lischka brings extensive experience in launching innovative mobility solutions. He has previously been responsible for product, brand, and go-to-market strategies at international OEMs and mobility companies, including Audi and Quantron. Most recently, he served as CEO of ARTHUR Holding, where he oversaw the scaling of a technology-driven mobility platform.
“HOLON stands out with its holistic approach and clear customer focus. Within the company and together with our leading partners in technology, software, engineering, and design, we do not work on isolated components — we create an integrated solution. The autonomous vehicle, software, financing, and services, integrated with fleet operations, are conceived as a single solution. This combination is our unique selling point in addressing the market’s mobility needs,” says Martin Lischka.
Jonas Seyfferth has extensive experience in building and scaling technology-driven business models. He previously led growth and transformation projects for companies in the automotive and mobility industries at Strategy&, the strategy consulting division of PwC.
“For me, the appeal of this role lies in turning strategy into action,” says Seyfferth. “HOLON is at a crucial stage. Our task is to translate clear goals into defined focus areas and systematic capability development. In the dynamic mobility environment, strategy, organization, and technology must be closely interlinked.”
